A moment people recognize
A Sunday coffee ritual. An evening listening session. A bedside reset. We start with a situation that gives your product a natural role.
Independent UGC commercial studio
Everyday products.
Anything but
ordinary commercials.
Counterlight Studio turns real rooms and real product use into 15–45-second commercials. Made at home, with close-up craft—for brands, marketing teams, and agencies.
Coffee / Audio / Everyday home essentials
Ordinary room. Intentional frame.Made at home ↗
Small studio. Clear promises.
Real product useCommercially cleared musicTransparent usage rightsHonest claims & disclosures
01 / The creative approach
A little room.
A whole product story.
Hands, window light, texture, and sound. We build a relatable moment around your product, then give it a finish worth watching.
The signature series
“I Made This Commercial at Home.”
The finished commercial tells the product story. A separate making-of video reveals how an everyday room became the set. Behind-the-scenes production can be scoped into your brief.
Real use, closely observed
Vertical product footage built from hands-on demonstrations, tight detail shots, authentic product sounds, and optional voiceover.
A finish ready for social
Short-form edits with a clear beginning, product payoff, and appealing finish. Delivery, revisions, and usage are agreed before production.
02 / Start small, make it count
One product.
Three distinct stories.
An introductory production offer for brands ready to test homemade creative—not a promise of reach or ad performance.
Starter production package
$450
- — Three distinct 15–30-second product videos
- — One revision per video
- — 90 days of organic use on your brand’s social accounts
Proposed introductory price; final scope is confirmed in your brief. Paid advertising rights, posting to our audience, extra edits, and raw footage are quoted separately.
Discuss the starter package03 / Your product, our next set
Let’s find the story
in your everyday.
Tell us about your product, where the content will live, and what you need to show. We’ll shape a production brief around it.